Ways to turn around your business

Choose a set of business plans that may work for you .

ORGANISATIONAL DEVELOPMENT

  • HR policy creation.
  • Manpower optimization & cost rationalisation.
  • Organisational hierarchy building.
  • Appointment of key management employees.
  • Induction of new joinees & training.
  • Daily activity report (DAR). analysis process by HR.
  • HR appraisal process.

CHANNEL SALES & DISTRIBUTION SOP

  • Creating the structure of Channel sales management.
  • Area zoning for new distributor appointment based on healthy retailer ratio.
  • Policies governing channel distribution.
  • Criterion of distributor Appointment.
  • Trade margins, last mile delivery process.
  • Management information system(MIS).

MARKETING COMMUNICATION

  • Retailer / distributor trade Incentive schemes
  • Retailer / distributor motivation programs
  • Consumer loyalty schemes
  • Institutional sales process
  • Neighborhood marketing
  • General trade pricing policy
  • Consumer loyalty programs
  • Corporate employee sales

POST SALES PROCEDURE & CRM PROGRAMS

  • Establishing after sales service procedure.
  • Post sales customer satisfaction indexation.
  • Repeat order booking through customer relation management (CRM) program.
  • Primary sales management.

MANAGEMENT INFORMATION SYSTEM (MIS)

  • Order management between retailer , distributor & sales personnel.
  • Back end calling process to execute order and settle disputes between retailer &  distributor.
  • Resolving last mile non delivery issues.
  • Sales forecasting.
  • Current sales charting.

MEDIA PR DIGITAL MARKETING

  • Media imaging through non-advertisement tools.
  • Regular news articles & interviews in the press on the brand & the promoter.
  • Promotions on digital  platform through Youtube, Facebook, Twitter, Instagram  through  a  dedicated  digital marketing & content writing team.

ALTERNATE CHANNEL DEVELOPMENT

  • Modern trade outlet (MTO)
  • Exclusive business outlet (EBO) franchisee
  • Shop in shop (SIS)
  • Neighorhood stores.

LEGAL FRAMEWORK & STANDARD OPERATING PROCESS (SOP)

  • Distributor agreement formats
  • EBO & “Shop in Shop” Agreement formats.
  • Vendor agreement Formats.
  • Employee contracts.
  • Vendor contracts.

NEW BUSINESS OPPORTUNITIES

  • Identifying new business stream
  • Exports
  • Vendor
  • Management

SUPPLY CHAIN MANAGEMENT

  • Implementing the SCM process.
  • Placing accurate manpower.
  • Implementation of supply turnaround time (TAT).
  • Warehouse management.
  • Transportation management.

INVENTORY MANAGEMENT

  • First in first out (FIFO) in warehouse.
  • Professional warehouse management.
  • Item wise sync of fast moving items with production for faster  sales boost.
  • Item wise sync of slow moving items with sales schemes for quicker  liquidation.

REVENUE & EXPENSE PLANNING

  • Sales projection of general trade.
  • Creating expense sheet.
  • Identifying expense gaps.
  • Enhancing ROI through micro budgeting.

SALES AUTOMATION SOFTWARE

  • Input.
  • Training.
  • Management.
  • Improvisation of sales output team output through software usage.
  • Live tracking of field force.
  • Initiate live order booking.
  • Retailer data collection with KYC.

BACKEND VOICE PROCESS SOFTWARE

  • Software usage monitoring of the backend team.
  • Enhancement of performance output through software.
  • Creating a web of effective communication between company & distributors to  enhance sales.

SUPPLY CHAIN MANAGEMENT SOFTWARE

  • Creating the architecture of supply chain software.
  • Implementing it at warehouse.
  • Training the distributors to use the software for direct order booking with the  company & tracking orders.
  • Reduction of idle stocks.
  • Driving distributor schemes.

Steps under basic Advisory Plan

Click to know in details.

Step 1

THEME ADVISORY PLUS HR FUNCTIONS
 

  • Highly specialised staff selection & recruitment process
  • Creation of human resource structure by each organisational department
  • Recruit , select , induct & train manpower
  • Defining kras for each functional head
  • Effective employee communication
  • Day to day sales function management

Step 2

THEME ADVISORY + CHANNEL DISTRIBUTION MANAGEMENT FUNCITONS
 

  • Mapping the channel into 3 blocks : general trade , institutional trade & mini modern trade
  • Creating trade policies & margins according to the 3 trade blocks .
  • Distributor area zoning , new retailer appointment policy, establishing a cyclical process of channel sales, establishing a backend for management information system (mis) , visual merchandising at store level.

Step 3

ESTABLISHING AN EFFICIENT SUPPLY CHAIN MANAGEMENT PROCESS THROUGH MANAGEMENT INFORMATION SYSTEM PROCESS
 

  • Setting up supply & chain process
  • Turn around time (tat) process establishment
  • Establishing despatch process
  • Logistics management
  • Stock to

 

Step 4

BUDGETING, ROI MANAGEMENT, PROJECTION REPORTS
 

  • How much to spend &whats the scientific revenue model?
  • How to establish a co relation between spend & revenue
  • Budgeting for working capital
  • Budgeting for fixed overheads,debt servicing,production cost, sales management expenses,capital investments, compliance cost.

Step 5

PROMOTER’S CONSULTANCY & PROMOTER’S HANDHOLDING OF THE MANAGEMENT PROCESS
 

  • Voice recorded , video recorded and documented live training of the promoters of various aspect of corporate management.
  • Prescheduled promoter’s training sessions each week
  • Q&a sessions and case studies
  • Business management modelling
  • Key areas of training : hr , recruitment , sales , marketing , branding, corporate management & private equity